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Tuesday, March 13, 2012

Freshness Is The Focus At Boston's Seafood Show


True North Salmon looking for new fans of fish at the Boston Seafood show.


Nell Hulse tells CHSJ News the company has to keep their booth and product exciting and fresh year after year.

She says the advantage of New Brunswick is that fish can get from the water to the table or the store shelf within 24 to 48 hours and their competitors in Europe just can't do that.

Hulse says their entire sales team represented at their booth and they are using daisies this year to highlight the importance of freshness.